First Blackberry Application is the Eco-Calculator
ALPHARETTA, Ga. (March 19, 2009) — Neenah Paper is pleased to introduce another exciting first in the paper industry: a series of useful applications for BlackBerry® smartphones. The first application provides mobile access to Neenah’s popular eco-calculator and is available now. It allows the user to instantly calculate the environmental savings from using paper made with post consumer fiber as well as the savings from using paper made with 100% renewable energy. Neenah Paper offers a wide selection of recycled and sustainable premium papers including the CLASSIC® and ENVIRONMENT® Brands.

“Merchant and printing sales representatives in the field are calling on design studios and printing offices around the world, selling our Neenah Green premium papers. They need information at their fingertips, and sometimes have limited access to an internet connection. Because information is power, a wireless application like our eco-calculator brings real value in real time. Decisions can be made faster, and that is critical to our customers,” says Meredith Grant, Environmental Marketing Representative at Neenah Paper.

By simply entering the amount of paper needed for a project, the Neenah Paper eco-calculator provides the amazing environmental savings realized by choosing recycled papers consisting of different levels of post consumer fiber content. Displayed immediately on the screen, the savings are measured in wood, water, energy, carbon emissions, and solid waste. This instant access is an important tool when energy conservation and sustainability are contributing factors in the customer’s decision-making process for today’s paper specification.

To download the free BlackBerry application visit www.neenahpaper.com/mobile and be sure to check back for additional BlackBerry applications in the series that Neenah Paper will be introducing.

About Neenah Paper
For over 100 years, Neenah Paper has been an innovative leader in the creation and manufacturing of premium and specialty papers. Neenah brings state-of-the-art technology to its signature brands, CLASSIC®, ENVIRONMENT®, STARWHITE®, NEENAH® and ESSE®, as well as a host of other fine paper products preferred by graphic designers and printers. Neenah’s award-winning and versatile digital papers round out its comprehensive portfolio. Neenah’s sustainability commitment is reflected through the Neenah Green initiative, which includes mill-based solutions for minimizing environmental impact. A proud consumer of Green Energy, Neenah Paper is also a U.S. EPA Green Power Partner, and manufactures many brands carrying the Green-e, Green Seal and Forest Stewardship Council (FSC) certifications (SW-COC-000885). For more information, visit www.neenahpaper.com or call (800) 558-5061.